For senior product, UX and UI designers with 10 years of craft

Reliability is the
new craft.

You will architect and operate a reliable team of AI agents — your own Agentic Design OS — instead of prompting one model and hoping.

Read the method

The Free Lab opens soon. There is nothing to sign up for on this page.

10
Playbooks
10
Labs that run
$590
once, no subscription
RUN 01free lab · 2 roles
run 01team: brief-and-critique2 roles
roleproduct framerspec 41 ln
step 1read brief812 tok
step 2frame problem1,940 tok
handoffto design criticbrief v1
step 3critique2,204 tok
run 01complete65 s
FAILinvented user need, line 12
DRIFTconstraint not carried into output
harden the workflow

A Run log from the Free Lab. The failures are the content.

The vocabulary you will work inRoleSpecHandoffBoundaryEvalRunTeamCase Study

THE GAP

You are told to become AI-native. Nothing on the market teaches the part that matters.

You own the design system and the complex flows. You are trusted. And you cannot demonstrate the one thing seniority is now measured in.

So you experiment at night with nothing durable to show for it, while juniors ship plausible-looking output faster than you can review it.

The paid options teach you to use AI tools faster: better prompts, quicker mockups, patterns to copy. All of it is tool-shaped, so it evaporates when the vendor ships a new model.

None of them makes you decompose a workflow, set a Boundary, and prove output quality with failure tests instead of vibes.

01

Designlab AI Product Design Certification

$2,195

AI-assisted design, faster mockups

02

Stanford Online, UI/UX design for AI products

$2,800

AI UX patterns, over 10 weeks

03

Maven cohorts on AI for UX

$500 to $3,150

live sessions on a cohort calendar

04

IxDF master classes on agentic workflows

$50

an overview you watch

05

Fiddling with a chat window on weekendsthe real competitor

$0

no artifact, no evidence, no architecture

Generation was never the hard part. Reliability is, and it can only be learned by operating a system.

METHOD

5 stages. Every one ends in something that runs.

Playbooks are written to be read once and used for years. Labs execute your own Specs against frontier models and show you, in a log, exactly where they drift.

Line figure: a Product framer Role handing off to a Design critic Role, annotated in monospace

FIG 01 — 2 Roles, 1 Handoff, specified. Diagrams are line-only, on purpose.

  1. 01

    Decompose

    Cut a real product-design workflow into scoped Roles with named inputs and outputs.

    leaves you with: 3 Roles, 2 Handoffs

  2. 02

    Architect

    Give each Role its context, memory, tools, permissions and human-approval Boundary.

    leaves you with: 1 Spec per Role

  3. 03

    Orchestrate

    Run a Team across research, product thinking, UX, UI, design systems, prototyping and QA.

    leaves you with: 1 Team that holds

  4. 04

    Evaluate

    Write the quality criteria and the failure tests, then run them until the Team stops inventing.

    leaves you with: 12 failure tests

  5. 05

    Outlast

    Run the same Spec on a second frontier model, so the lesson is the architecture, not the vendor.

    leaves you with: 1 Case Study

RUN DIFF

The first Run lies. The second one shows you where it stopped.

Same brief, hardened Specs. The failure markers from Run 01 are re-tested one at a time, and the honest ones stay red.

marker 01

Pass

Invented user needs

Users want a single unified inbox across all 3 surfaces.

Removed. Nothing is asserted now without a line from your own brief.

marker 02

Pass

Constraint ignored

Add it as a new top-level item in the primary navigation.

Enforced. Your design system forbids a sixth nav item, and the Team read it.

marker 03

Escalated

Assumption never declared

Assumes single sign-on is already live for enterprise accounts.

Raised to you instead of guessed. This is the one it cannot source.

marker 04

Still failing

Critic approving its own work

Critique: the framing looks good. No blocking issues found.

The honest result: one Boundary short. Lab 04 is the one that fixes it.

Your Team now refuses to answer 2 questions it cannot source. That refusal is the reliability.

ARTIFACT

You do not leave with a certificate. You leave operating the system.

Your Agentic Design OS is yours, and it is model-agnostic by construction: every Lab runs the same Spec across more than one frontier model.

Roles
scoped agents, each one specified by you
Specs
the written contract every Run obeys
Boundaries
permissions and the approval gates you set
Evals
quality criteria plus the failure tests
Teams
orchestrated Roles with real Handoffs
Case Study
one artifact a head of design can read
Architecture map: layered diagram of an orchestrator, agent Roles, stores and services joined by hairline arrows

FIG 02 — the architecture map your OS keeps, drawn from real Runs. Drag it sideways on a phone.

ENROLLMENT

$590, once. No subscription.

One payment, permanent access, 500 Runs included. Refunds inside 14 days, no argument and no exit survey.

  • +5 stages
  • +10 Playbooks
  • +10 Labs that run
  • +Your Agentic Design OS
  • +500 Runs included
  • +Case Study export
Enrollment opens with the Free Lab. Send this to the designer who needs it.